~ Promotional Products, used as dimensionals in direct mail solicitations, can boost response rates by up to
75%, according to a study by Baylor University.
~ Recipients of Promotional Products remember the advertiser's name. A study by Schreiber & Associates
(Peoria, IL) showed that 39% of the people receiving a promotional product could recall the name of the
advertiser as long as six month after they received it.
Copyright 2009 Adventure Promos & Power Promotions. All rights reserved.
|